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Web Design Web Maintenance

What Are The Parameters of Choosing A Web Hosting Service?

One critical decision that many online businesses have to take is to choose a web hosting service that they can depend upon. With a reliable web hosting provider, many companies do not have to face many problems, however with a poor web hosting service provider maintaining a website can be an absolute nightmare.

website designing and development companySelecting an excellent web hosting service provider could even mean spending a considerable amount of money. This could also depend upon the kind of platform the web hosting service is being provided on. In case if it is Windows then the costs involved could be slightly higher as compared to UNIX or Linux. However, it really depends upon what kind of features are you looking out for while hosting your website on the Internet along with certain other parameters as listed below:

Amount of web space

While you opt for web-hosting service one of the first things that usually comes up is how much space is the web hosting company providing. Be sure that you have adequate amount of space assigned as per your business and future requirements. It may so happen that you may want to expand your online business tomorrow and that would require considerable amount of space. You may also be planning of running rich graphics and video clips on your website, so it would be a great idea if you have adequate web space assigned.

FTP Access

While you choose a web hosting service provider ensure that it provides you proper FTP access. This is crucial as it provides the flexibility to delete and upload web pages on your website.

Degree of security, reliability and accessing speed

Web SecurityFeatures like security and speed are extremely important for the success of any online business. Whenever you choose web-hosting service ensure that the company takes care of these aspects. Web hosting done on operating systems like Linux are considered to be far secure and the overall reliability is reasonable. Slow download speed is most frustrating hence, if your website cannot be downloaded easily then online visitors would tend to move on to another website and discard yours altogether.

Pricing plans

Your business may be running on a fixed budget and you may not be able to spend much on web hosting. Linux web hosting provides a great solution in such circumstances. While choosing a service provider you should consider the pricing aspect as well. Always note that it is not necessarily true that the most expensive host service provider is the best. You can even get better returns with low costing web hosting services.

 

Categories
Online Marketing Web Design

Expand Your Reach With Mobile Media Marketing

Mobile is here to stay

Mobile Media is now one of the most popular ways to browse the Internet. Although people have a PC or laptop at home, our lives are a lot busier than they used to be in the past. Now, many people have smart phones and tablets that they take everywhere with them. These devices are very handy, and keep people online at all times. As long as your website is capable of looking good on mobile devices, you are good to go, and you can start enjoying all the benefits of mobile media marketing. If you need do a website redesign contact a web design & development services expert.

website maintenance contractsBecause mobile media is such a new way to spread the word about you, many people haven’t started using it to their advantage yet. This is precisely why it is so important to seize the moment and be one of the first to share your website through mobile devices. Websites don’t look the same on a PC and on a mobile device, so you need to download the appropriate application and install it on your website before you are certain that everything is working properly. A website designer can help you build a website showcasing your product and services online.

Be aware of Mobile

Not every part of your website will be visible to your mobile audience. However, with the appropriate applications installed, you can choose which parts of your website show up on mobile devices and which ones remain hidden. Obviously, the most important thing that needs to be shown is your posts. They are the heart of your website and will gain the most attention. It doesn’t matter if your mobile visitors can see your sidebars, because if they like your website enough, they will give it a second glance on their PC when they get home. This is a very important step. If your visitors are coming back from their PCs, then they fall into the category of being quality visitors, and the ones that will most likely click on your ads and buy your products.

Don’t panic

PPC managementDo not expect a huge increase of traffic through mobile media, for the simple reason that not enough people are using it yet. Most mobile phones and tablets are still used to only access social websites and not for browsing the Internet. This will most definitely change in the future, but it doesn’t mean that you shouldn’t try and make the most of it regardless. However, because so many people are using social media through their mobile devices, you could also make sure that your business is accessible to social websites as well. Open up an account of a couple of social websites and see how many visitors you can attract this way as well.

Looking good?

Every type of business can reap the benefits of mobile media, as long as you know which method of media is the best one for you and don’t miss the mark. If your business is related to photography, your website needs to visually look as good as possible, and allow visitors to browse through high-quality images of your work despite the smaller screen size.

Despite the fact that your website will be a smaller version of what it usually is, comments and social sharing should also be easily available.

What can be your biggest advantage?

The biggest advantage will be gained only if you give the same respect and attention back to the people who are giving it to you. If you want people to comment on your products, then you should also comment on other people’s products as well. People love it when their work is shared with others, and they will most certainly show gratitude to those who do it.

If you are uncertain how to start this process on your own, there are many professionals that offer help in this area of marketing. They are people who have been involved in the business for a very long time, and are familiar with the tips and tricks of mobile media.